you can continue the fight to maintain your current reality.
or you can...
Come with me and build your dreams.

World Class Life coaching and PSYCH-K® based in Adelaide South Australia. Available Australia wide.

Life coaching is an investment. It's the highest-value investment because you are your highest-value asset.

A quality life coach can assist with:

  • Career
  • Making important decisions
  • Clarifying goals
  • Self-confidence
  • General challenges of everyday life
  • Overcoming obstacles
  • Relationship Coaching
  • Dating and finding that important someone

I enjoy assisting with all of these and more, but my main focus areas are anxiety, relationships and dating. Especially those individuals impacted by divorce.

Another key focus for me is Career Coaching. Our career is a massive chunk of our waking lives, so it should be personally rewarding as well as financially.

Unsure what you need, or unsure how to go about it?. free strategy session Book a free strategy session
* limit 1 free session per person

Our dreams shape our goals and our goals shape our life.
A coach helps us achieve our goals
~Joseph O'Connor & Andrea Lages

More about

Life Coaching Relationship Coaching Dating Coaching PSYCH-K® Reiki

Our Vision

At Primary Self, our vision is to empower individuals to reach their full potential and lead fulfilling lives through transformative coaching that builds strong relationships and successful careers.

We strive to be the go-to destination for personal growth and development, inspiring our clients to take control of their own happiness and achieve lasting success in all aspects of their lives.

Together, we envision a world where everyone embraces their true selves, cultivates meaningful connections, and pursues their passions with confidence and purpose.

About me

The journey is better than the destination

Richie G - Adelaide Life Coach

For more than half my life, I had an innate feeling of incompleteness, an unshakable conviction that there was more to life, more to myself than I knew. I believed I had the potential to become a better version of myself, but something was holding me back. In an attempt to reclaim what I had lost, I embarked on a journey of self-discovery, delving into both scientific and spiritual realms.

What I had lost was none other than myself. But once I unearthed the secrets to finding my true self, my entire perspective changed. Everything transformed in ways I never could have imagined.

Today, I specialize in guiding divorced men and women in their 40s who may feel as if the prime years of their lives have passed by. My aim is to help them shift their negative thoughts and anxiety into confidence and empowerment, thereby enabling them to live the next chapter of their lives to the fullest.

Your time is now!

Richie Gibson

Relationship and Life Coach(certified), Reiki Master, Seichim Master, PSYCH-K® facilitator, Energy Coach.

Book a free Strategy Coaching session


Karen from Sydney

"Richie is a uniquely gifted coach who puts in the effort to really understand you and your drivers.

With his calm, intelligent and empathetic demeanour, he gently guides and encourages you to unlock any self-imposed shackles, to make more empowered and conscious choices.

His sessions are not only practical and useful in identifying the best path forward, but also leave you feeling understood, heard and excited"

Karen T
Sydney, Australia

Christy from Adelaide

"I have really enjoyed this coaching series with Richard. As a mother, we tend to give our all to our families and lose sight of ourselves and our personal goals in the process.

Richard has challenged me to explore my values and goals whilst bringing me back on track when I have begun to fall into previous habits.

The calm and balance he brings to each session has been instrumental in the progress I have made. I look forward to continuing and feel reassured that I have support when I need it."

Christy C
Adelaide, Australia

Introducing Primary Self Life Coaching

Are you ready to embark on a journey of self-discovery, empowerment, and success? If so, then our Life Coaching is exactly what you need.

Primary Self is based in Adelaide, however our services are available throughout South Australia, Australia and the rest of the world via Zoom.

Get ready to transform your life like never before.

Let's explore what our is all about, and how it can benefit you in various aspects of your life such as career and relationships. 

So whether you're feeling stuck in a rut or simply want to take your personal development to new heights, buckle up because we're about to embark on an exhilarating adventure toward self-discovery. 

What is Primary Self Life Coaching?

Primary Self Life Coaching is a transformative process that helps individuals gain clarity, identify their goals, and act toward a more fulfilling life. Unlike traditional life coaching, which focuses on external circumstances and achievements, our coaching delves deeper into the core of who we are as individuals.

Our coaching is a little special. Having Life Coaching as well as PSYCH-K® skills enables your coach to unlock past trauma, clear subconscious beliefs and set new goals for the future.

At its essence, We recognize that true fulfillment comes from aligning with our authentic selves and living by our values. It involves exploring our beliefs, emotions, and behaviors to uncover any limiting patterns or self-sabotaging tendencies that may be holding us back.

Another distinguishing feature of Primary Self Life Coaching is its focus on holistic wellbeing. A skilled coach understands the interconnected nature of different areas of life – such as career, relationships, and health – and works with clients to create balance across these domains. This comprehensive approach ensures that personal growth extends beyond just one aspect but encompasses all aspects of an individual's life.

By addressing underlying beliefs, emotions, and behaviors, our Life Coaching goes beyond surface-level changes. By creating balance across a variety of domains, this form of coaching supports overall well-being by connecting with one's authentic self, setting meaningful goals, and designing strategies for success.

Individuals can live a more fulfilling life by embarking on this transformative journey.

Benefits of Life Coaching

Individuals looking to improve their lives can take advantage of coaching for several reasons. One of the most important benefits is that it allows you to gain clarity and focus on your goals and aspirations.

You can achieve your dreams with the help of a qualified coach through guided exercises and discussions that help you identify what truly matters to you.

Self-awareness is another benefit. In many cases, people go through life without really understanding themselves or their motivations. A coach can help you get to the bottom of your thoughts, emotions, and behavior patterns. As a result of increased self-awareness, you can be more productive, make better decisions, and be happier in general.

Additionally, coaching provides accountability. It's easy to set intentions or make plans but following through on them is often challenging.

A coach will hold you accountable for taking action toward your goals by providing support, encouragement, and gentle reminders.

Furthermore, coaching helps build confidence and resilience. As you work towards your goals with the guidance of a coach, small wins along the way will significantly boost your confidence.

You'll also learn strategies for overcoming obstacles and setbacks which will enhance your resilience in both personal and professional spheres.

Our Coaching promotes holistic well-being as it focuses on various aspects of one's life including relationships (both romantic and platonic), physical health, career satisfaction, etc.

By addressing these different areas simultaneously under the expert guidance of a coach, individuals can achieve balance ultimately leading fulfilling lives where success transcends mere monetary gains.

The Primary Self Coaching Process

The process is a journey of self-discovery and personal growth. It involves working with a qualified coach to uncover your true potential, set meaningful goals, and develop strategies to achieve them.

First, you will engage in an initial consultation with your coach to discuss your current challenges, aspirations, and areas for improvement. This is an important step as it lays the foundation for the coaching relationship and helps the coach gain a deeper understanding of your unique needs.

To create an action plan, you will need to identify your goals and break them down into smaller, more manageable steps. You will be guided through this process by your coach, who will help you break down your larger goals into manageable steps. They will also help you identify any limiting beliefs or barriers you might be encountering.

By fostering personal growth and development, the Life Coaching Program enables you to gain control over your life. It provides guidance and assistance in setting goals, as well as actionable steps for achieving them.

If you're ready for a transformational journey toward becoming the best version of yourself, book a free strategy session!

The Impact of Life Coaching on Careers

Is your career stalled? Have you lost motivation and direction? Looking for a promotion or a pay rise? If so, our coaching may be the game-changer you've been looking for.

In addition to improving your personal life, our coaching can also have a profound impact on your career. Our Adelaide based coaching with a qualified coach can help you clarify your goals, identify limiting beliefs or fears, and develop strategies to overcome obstacles.

One of the key benefits of working with a Life Coach is that it helps you tap into your strengths and uncover hidden talents. Through targeted exercises and discussions with your coach, you can discover what truly motivates and energizes you professionally.

This newfound self-awareness can lead to enhanced job satisfaction and performance.

Aside from providing guidance and support for individuals to achieve direction and self-assurance in their professions, Coaching also fosters proficiency in communication.

From advocating for a higher position to handling tough discussions with coworkers, possessing effective communication abilities is crucial for triumph in any industry.

Moreover, through the cultivation of a growth mindset, our coaching further influences careers. By tackling pessimistic thinking patterns and embracing mistakes as chances to improve and develop, individuals gain greater resilience when faced with obstacles.

This resilience translates into enhanced adaptability in the workplace – an indispensable quality in today's constantly evolving business world.

So if you're feeling stuck or unsatisfied in your career, consider giving Primary Self Life coaching a try. The impact it can have on personal fulfillment and professional success is truly transformative!

The Impact of Life Coaching on Relationships

Adelaide based Primary Self Life Coaching holds tremendous potential for transforming the way individuals navigate their relationships. By focusing on personal growth, self-awareness, and effective communication skills, this form of coaching can have a profound impact on one's connections with others.

One significant advantage of working with a Life Coach is its ability to enhance interpersonal dynamics. Coaching sessions provide individuals with valuable insights into how these aspects influence their interactions with others as they become more aware of their thoughts, emotions, and needs. They can approach relationships with a sense of authenticity and vulnerability as a result of this newfound self-awareness.

Moreover, our Life Coach equips individuals with the necessary tools to communicate effectively within their relationships.

Through personalized guidance and support from a qualified coach in Adelaide, clients can learn techniques for expressing themselves honestly and assertively while also listening actively to the needs and perspectives of those around them. 

These skills foster deeper understanding and connection between partners, friends, colleagues, or family members.

In addition to improving existing relationships, a Coach can also assist individuals seeking new connections or looking to redefine their relationship goals.

With the help of a skilled Adelaide coach who understands the intricacies of human interaction and personal growth processes involved in building healthy connections,

Clients are empowered to set boundaries that honor their values while still fostering meaningful connections with others.

Ultimately, Coaching has the potential not only to transform individual lives but also ripple outwards into various aspects of one's life -- including careers and relationships.

Investing in one's development journey through coaching opens doors to greater self-discovery, fulfillment, and success.
Get in touch with our qualified life coach if you're ready to begin this transformative journey.

With our Life Coach, you can unlock your true potential!

Primary Self Dating Coaching

Looking for love can be a daunting task, filled with uncertainty and self-doubt. It's easy to feel lost in the ever-changing world of dating, where one wrong move can leave you feeling rejected and discouraged.

But fear not! There is a solution that can help navigate this tricky terrain: hiring a dating coach. These professionals are armed with the skills and expertise to guide you toward finding the love and happiness you deserve. 

The Benefits of Hiring a Dating Coach

When it comes to the benefits of hiring a dating coach, the possibilities are endless. These experts provide you with personalized guidance tailored specifically to your needs. They take the time to understand your unique situation and offer advice that is relevant and practical.

A dating coach can also help boost your confidence. Let's face it - rejection can be tough on anyone's self-esteem. But with a coach by your side, you'll learn strategies for building self-confidence and presenting yourself in the best possible light.

One of the greatest benefits of having a dating coach is their unbiased viewpoint. We often have blind spots in our behavior and relationship patterns. A coach can help identify any detrimental habits or actions that may hinder your search for love.

Moreover, they offer invaluable insights into various aspects such as effective communication and body language. They can also guide you on creating a positive first impression and setting healthy boundaries in relationships.

Hiring a dating coach saves you time and energy by streamlining the process of finding potential partners. With their expertise, they can help narrow down your search criteria and guide you toward individuals who align with your values and goals.

Investing in a dating coach is an investment in yourself - one that can lead to greater self-awareness, improved confidence, and ultimately increase your chances of finding true love! So why not give yourself that extra edge?

Common Issues Addressed by Dating Coaches

Dating can be a challenging and sometimes overwhelming experience. It's not uncommon to feel confused, frustrated, or unsure about how to navigate the dating world. This is where a dating coach comes in. These professionals specialize in helping individuals overcome common issues that arise when it comes to love and relationships.

Dating coaches often address low self-confidence as one of their most common issues. The dating coach can help you boost your self-esteem, develop a positive mindset, and guide you in presenting yourself authentically and confidently. Boosting your self-esteem and developing a positive mindset can help you attract the right partner.

Poor communication skills are another issue that often arises when dating. Ineffective communication techniques, such as active listening and expressing your needs clearly, can lead to misunderstandings and conflicts within relationships if you have a dating coach.

A dating coach can help you overcome this fear of rejection, helping you build resilience and adopt a growth mindset that embraces failure as an opportunity for personal growth. Individuals who are afraid of putting themselves out there may be held back from pursuing potential connections or taking risks in their love lives.

Navigating online dating platforms has become increasingly popular but also presents its own set of challenges. From crafting an enticing profile to decoding messages and navigating virtual interactions, it's easy to feel overwhelmed in the digital age of romance.

A knowledgeable dating coach can guide you in optimizing your online presence, selecting appropriate matches, and developing meaningful connections through technology.

Insecurity about physical appearance is another issue that commonly arises when it comes to finding love. Body image concerns may hinder one's ability to engage fully in romantic pursuits or accept themselves as a deserving partners for others' affectionate attention.

Incorporating body positivity into coaching sessions helps clients embrace their unique beauty while highlighting other attributes they bring into relationships beyond physical appearance.

No two individuals are the same, and everyone's dating journey is unique.


It can be difficult to find love and build meaningful connections in today's fast-paced world. This is where dating coaches can help. Dating coaches assist individuals in overcoming obstacles and achieving their romantic goals by providing guidance, support, and personalized strategies.

With the help of dating coaches and their expertise, your dating life can greatly improve.

Their valuable insights will shed light on both your strengths and weaknesses in relationships. Through their guidance, you will gain self-awareness and a better understanding of your true desires when it comes to a partner.

Furthermore, these coaches are trained to identify any patterns or habits that may be hindering your search for love. They will provide fresh perspectives and practical solutions tailored specifically to your situation, helping you break negative cycles.

Moreover, working with a dating coach allows for personalized advice on various aspects of dating such as online profiles, communication skills, first dates, or even dealing with rejection.

By learning effective techniques for creating genuine connections with potential partners, you'll boost your confidence and increase your chances of finding lasting love.

It's important to note that hiring a dating coach is not an admission of failure or inadequacy; rather it is a proactive step towards achieving relationship success. Just like we seek professional guidance in other areas of our lives such as career development or personal growth through life coaching, seeking assistance from an expert in matters of the heart only makes sense.

So if you're feeling stuck or frustrated in your romantic journey, consider reaching out to our dating coach who can provide the support and tools needed to transform your love life.
Remember: everyone deserves happiness – including you!

Whether it’s overcoming insecurities, improving communication skills, or simply gaining clarity on what you want, a dedicated guide by your side will make all the difference.
Investing time into yourself now will pay off immensely as you embark on this exciting adventure of finding love.

So, why wait? Take control of your dating life NOW!


We are physically located in Adelaide, however we do get a lot of interest from outside Adelaide, for example we see a lot of interest for life coaching in Sydney.

The great news is that, due to the wonders of technology and Zoom, we now offer our Life Coaching, Reiki and PSYCH-K® services to everyone globally.

Distance is no barrier.